(877) 322-4432

We are all about teamwork at TallMan.Promo, so we were delighted to partner with the Canadian Elite Basketball League (CEBL) to help promote teams in the league’s inaugural season in 2019.

With six teams across Canada, the CEBL aims to promote the second fastest growing sport in the World, while offering a chance for Canadian talent to pursue a pro career.

Before the opening tip-off of the first game, TallMan.Promo worked with team representatives in Hamilton and Guelph. We have provided cheering sticks and custom designed flags. 

Our team was thrilled to play a role in ensuring that fans get the full, pro basketball experience while cheering on their teams.

We wish the CEBL and its teams the best of success as they continue to grow their league, their brand and their fanbase. 

The Toronto Pride Parade is a massive event bringing people from all across the province to celebrate pride. This year Tallman.Promo was happy to collaborate with Salesforce marketing cloud to create 3D inflatable costumes for their pride float. Salesforce was looking to add more impact and excitement to their float. These custom inflatable costumes were worn by team members at Salesforce and placed on the float to dance around and wave at the crowd.

Starting Point
For this project we took an existing set of 2D characters that were considered mascots for various salesforce campaigns and initiatives and turned them not only into 3D mockups but real life mascots. These can be frequently seen at professional sports matches and big events. Here are some of the examples working from 2D mockup to 3D design. Below you'll see the source files supplied by Salesforce in Vector File format.

From 2D to 3D

Our 3D designers use these to create the 3D files that will be used to create the inflatable costumes. We also use these for the approval stage in the project. The results will look like this:

Making the Inflatable Costume

Once the 3D mockups are complete we can begin the production phase and actually begin to create the costume piece. For Salesforce marketing cloud we were creating 4 individual units all with different artwork and specific pantone colours. Taking the 3D model we will print individual pieces with the colour directly on the fabric and then sew these pieces together to create the end result. The inflatable were delivered to the Salesforce office in Toronto and tested on the spot.

These 3D costumes work much like the traditional continuous air inflatables however they run on battery power and allow an individual to stand inside the unit moving around and engaging with an audience.

Inflatable Costume Instructions

To work your inflatable costume you should follow these steps;

1. Locate the zipper at the back or bottom of your inflatable unit.
2. Locate the backpack like structure inside the unit.
3. Place the battery packs in the given spots on the backpack unit.
4. Step inside the unit, putting your legs in the leg spots or bottom of the unit.
5. Put on the back pack, clip on all and adjust al straps to fit accordingly.
6. Turn the unit on by connecting the wires to the battery.
7. Zip up the zipper which you came in through (this may require assistance.)
8. Let the inflatable costume inflate, and enjoy.

Below are the end results, 4 custom made inflatable costumes produced by Tallman.promo and used in the Toronto Pride Parade. For your next event when  you are looking to create a unique piece and have an impact on a crowd consider a custom costume from Tallman.promo.

Thanks to Salesforce for the order and the sheer pleasure to work for you. For more information on our inflatable advertising options, feel free to check our site or contact one of our representatives.

In collaboration with the brand activation wizards at Brand Momentum, the team at TallMan.Promo was pleased to produce VW  branded crowdballs for the games of all the teams of the newly founded CPL.

These 7ft diameter balls have a PVC bladder and sublimation printed fabric cover. This allows for easy cleaning and repairs, as well as eye-popping graphics.

About TallMan.Promo
TallMan.Promo has proudly produced our custom inflatables for a variety of purposes for many satisfied clients. Our balloons are used to catch the eye, to relay a message, and to get your business, organization, product or special event the attention it deserves! We can match your ideas with our expertise to find the right inflatable for you.

The Canadian Premier League (CPL)  is the latest professional soccer league in Canada which began its operations this year. At the top of the Canadian soccer league system, it is the country's primary national soccer league competition. The league consists of seven teams, from five of Canada's ten provinces. The regular league season lasts from April to October and consists of two separate tournaments: the spring season and the fall season. The season culminates in the CPL Championship, held between the two season winners.

The CPL  announced  a their  partnership with Volkswagen Canada. The automotive brand will be one of CPL’s founding partners that includes official jersey sponsorship of a CPL club.

For more information on our inflatable advertising options, feel free to check our site or contact one of our representatives.

It's a Thanksgiving Day tradition, not only for New York but for a TV-watching nation as well: the Macy's Thanksgiving Day Parade. In 2018, it will start at 9 a.m. ET, Thursday, November 22, and Macy's says there's two and half miles of public viewing along the route.

Here are six fun historical facts about the parade according to CNN:

1. It was originally a Christmas parade
The original store was about 20 blocks south on Sixth Avenue near 14th Street. Macy's has been at its current flagship location, at Broadway and 34th Street, since 1902. Continuing expansion made the location what Macy's called the "world's largest store," an entire city block with more than 1 million square feet of retail space.
In celebration, employees organized a Christmas parade in 1924 featuring "floats, bands, animals from the zoo and 10,000 onlookers," according to a Macy's history page. It also started way up at 145th Street. The parade concluded with Santa Claus and the unveiling of the store's Christmas windows. Three years later, the Christmas Parade was renamed the Thanksgiving Day Parade.
Macy's didn't invent the practice. Philadelphia has the oldest Thanksgiving Day parade: Its Gimbels Thanksgiving Day Parade, now the 6ABC - Dunkin' Donuts Thanksgiving Day Parade, debuted in 1920.

2. The balloons have been around almost since the beginning
According to Mental Floss, the balloon attractions debuted in 1927, inspired by a balloon float. Even then, they were massive -- one was a 60-foot dinosaur -- and, in those days, they had more to deal with than just high winds and crazy weather: Until 1938, an elevated train ran down Sixth Avenue.

Well-known characters have been part of the parade since that 1927 outing. Felix the Cat was there from the beginning, and Mickey Mouse joined in 1934, the same year that featured a balloon based on popular entertainer Eddie Cantor. "Peanuts" characters, especially Snoopy -- who made his first appearance in 1968 -- are regular visitors.
One tradition didn't last long. The balloons were originally allowed to float away, and those who found them got a gift certificate from Macy's.

3. The parade was first broadcast on the radio
You had to use your imagination when the first broadcasts of the parade took place in 1932; they were on the radio. The parade was first televised in 1946 in New York and then nationally on NBC the next year.

4. Fans can watch the balloons get inflated
It's hard to keep things hidden on an island as cramped as Manhattan, and the Macy's balloons are no exception. They're inflated at a staging area at 77th Street and Central Park West, near the American Museum of Natural History. For many families, watching the balloons get ready is just as much a tradition as the parade itself.

The balloons are constructed at Macy's Parade Studio in Moonachie, New Jersey.  Macy’s balloon designers—dubbed “balloonatics”—begin up to a year before the parade with pencil sketches of each character, analyzing not just aesthetics but also aerodynamics and engineering. The sketches are followed by scaled-down clay models that are used to create casts of the balloons. Two miniature replicas are created: One that’s marked with technical details, and one that’s painted in the balloon’s colors. The models are immersed in water to figure out how much helium they’ll need to float.

Finally, the schematics are scanned by computer, and the fabric pieces are cut and heat-sealed to create the various air chambers of the balloon. Once the balloon is created, it's painted while inflated (otherwise, the paint will crack), then undergoes leak testing and indoor and outdoor flight tests. No wonder it costs at least $190,000 for a first-time balloon (after a first appearance, it costs $90,000 a year after that). The balloons are completed by Halloween and stored along a wall in the design studio's balloon warehouse.

5. The route has changed over time
For years, the parade's Midtown route went right down Broadway, Manhattan's spine. But in 2009, the route was moved to Seventh Avenue because of new pedestrian plazas along Broadway. It was changed to Sixth Avenue in 2011. Given the parade's draw as a tourist attraction, this did not go over well with some folks.

The balloons are directed by balloon pilots. They’re the people walking backwards in front of the balloon, directing a crew of volunteers holding guide ropes (called “bones”) and two Toro utility vehicles. Macy’s offers training three times a year for pilots. “We offer the pilots and captains the chance to go around the field a couple times with the balloon a couple of times and practice the instruction and guidance,” Kelly Kramer, a longtime Macy’s employee and balloon pilot, told Vanity Fair in 2014. “We also have classroom training.” It’s also important for balloon pilots to train physically; if not, “The next morning you wake up and you almost cannot get out of bed because your calves seize up,” Kramer said. “I walked backwards in my neighborhood at night.”

6. It hasn't always gone well
It looks so nice on television, doesn't it? But late November in New York can be dicey. In 1957, a wet day got wetter for people near a Popeye balloon: The character's hat filled with water and drenched parade watchers. The same thing happened in 1962 with a Donald Duck hat.  Superman once lost his arm to tree branches.

But the worst was probably 1997, a blustery day in the Big Apple. During that parade, winds reached more than 40 miles per hour, and the balloons were difficult to control. One balloon struck a lamppost and injured four people; one woman was in a coma for a month. The Pink Panther threatened a woman holding its ropes. "The balloon was caught on top of me and my daughter," she told The New York Times. "We thought it was going to smother us."

What are Helium or Floating Inflatables?
TallMan.Promo has proudly produced our custom inflatables for a variety of purposes for many satisfied clients. Our balloons are used to catch the eye, to relay a message, and to get your business, organization, product or special event the attention it deserves! We can match your ideas with our expertise to find the right inflatable for you.

Floating inflatables are very light airtight inflatables.  They will float in the air once they are filled up with helium. In order to float they are often made from a very light PVC material. Complex designs require a lot of material that needs to be off set by the volume of helium. There the more complex the design, the larger the inflatable model needs to be in order to float. We do not recommend the use of floating inflatable balloons for long term usage as they cannot be used in weather conditions with a lot of rain or wind.

They are very impactful, but are only for short term, managed use. Due to the light material, it is easy to puncture them.  In combination with the fact that in very windy weather you might not be able to use them at all, they are not a popular choice.

Types of Parade Inflatables
The Macy's parade is unique in the world. We have clients asking about similar parade inflatables, but often the  cost and availability of helium and risky nature of the balloons will steer them towards a cold air inflatable that placed placed on a wagon or back of a truck.

About TallMan.Promo Inflatables
Our products range from small point-of-sale inflatable, to inflatable tents to giant rooftop inflatables that are more than 100 ft. tall. We have extensive experience working with clients from design phase to completion to find the exact size and shape of finished products to bring your message home. We have produced hot air balloon style inflatables, animals, musical-themed inflatables, archways, custom-made tents – nearly every size and shape is possible or we can suggest options. Please see this FAQ section for more technical info on the various types of helium inflatables.

For more information on our inflatable parade projects and helium balloon options, feel free to check our site or contact one of our representatives.

The artist known as birdO took his street-art aesthetic and transformed it into his first monumental sculpture for the garden podium, an urban oasis above 150 York Street/181 University Avenue. His vibrant hybrid of animal forms and abstraction rose above the trees and brought the secluded space alive with a playful sculpture.

For this piece, the artist was inspired by the Kirtland’s Warbler, a small songbird that nearly became extinct just 50 years ago and is now on it’s way to recovery. Requiring large areas of dense young jack pine that was historically created by wildfire, today this habitat is primarily created through the harvest of mature jack pine, and planting of seedlings. For Nuit Blanche in Toronto birdO has transformed the image of this tiny creature into an epic sculpture, rising out of an abstract base. The 40ft high inflatable loomed large over the downtown core.

What are Cold Air Inflatables?
TallMan.Promo has proudly produced our custom inflatables for a variety of purposes for many satisfied clients. Our balloons are used to catch the eye, to relay a message, and to get your business, organization, product or special event the attention it deserves! We can match your ideas with our expertise to find the right inflatable for you.

Types of Art Inflatable Sculptures
As the amount of outdoor art festivals and landart projects increase , we get more requests from artists to execute their vision for their artwork piece.

Our products range from small point-of-sale inflatable, to inflatable tents to giant rooftop inflatables that are more than 100 ft. tall. We have extensive experience working with clients from design phase to completion to find the exact size and shape of finished products to bring your message home. We have produced hot air balloon style inflatables, animals, musical-themed inflatables, archways, custom-made tents – nearly every size and shape is possible or we can suggest options. Please see this FAQ section for more technical info on the various types of art inflatables.

bird inflatable

Inflatable Art, Architecture & Design
For those looking to learn more about inflatable art, we invite you to read the publication 'Inflatable Art, Architecture & Design' by Jacobo Krauel.  This book constitutes a breathtaking display of projects in the fascinating realm of inflatable architecture.The wealth of projects featured in these pages present innovative techniques,creative ideas and groundbreaking solutions,which resolve a wide variety of situations from trade fair stands to space travel. Full color photographs and in-depth descriptive texts from the architects offer the reader invaluable insight into these spectacular projects.This publication will certainly provide anyone with an interest in this cutting-edge sphere of design with an indispensable reference tool.

For more information on our inflatable art projects and options, feel free to check our site or contact one of our representatives.

We are pleased to introduce our new brand Tallman.Promo. Many hours have gone into our new website, the new CRM system, the new design and the new product portfolio. We are getting great feedback and are improving at every change we get.

Some who know us from previous iterations as TRENCH Marketing Projects, TMP Advertising Balloons, or Publi-Air Canada. Our history began in 2005 when founder Jeroen 'J' Oosterom started a small inflatable advertising company from his attic in Stratford, ON, Canada. Specializing in custom inflatable advertising, the small operation quickly was supplying some prominent events such as the 2007 and 2009 Grey Cup, MLS, NBA and NHL games and even to a few movie productions (our highlight is making the inflatable life raft in the final scene of Pacific Rim).

Since those early days we have added tons of other event marketing products to our portfolio. We sell flags, tents, signage, vehicle graphics, promo and cheer gear. Best of all we are having a blast doing it.

So now we start this TallMan.Promo blog. As much as this first post is all about us, we will strive to make all subsequent ones about you, our valued clients. In the end what we want to be is - Your #1 Source for Event Marketing Products.

Topics: movie propstallman.promoinflatable propsevent marketingmoviesinflatable advertising